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Authors and NPR media reporter David Folkenflik called for News corporation (News Corp chief executive and fox News "English is one of the world's most important media mogul was once known as" said, the motivation of writing this book is to explore how the last one of the greatest media mogul with his power, founder of the British publications around him bribes and hacking scandal.
This book is not only the origin of fox news, but how murdoch newspaper magnate fox from Australia in 1986 was born in the United States broadcasting of the construction of the fourth largest network.
Murdoch's takeover of the country's largest market, some TV before 1985, 20th century fox company acquired a majority stake in laying a foundation, for his new network. Apparent after the avant-garde content, such as the police, "the simpsons" and "married with children as to establish a network of early, murdoch entering the NFL's prescient decision.
"We are now is a network," murdoch told the "sports illustrated", after trading, fox broadcast NFC games in 1993. "There is no other movement will do the same, the NFL will let us become a real network, in the future there will be 400 or 500 channels of cable, the ratings will be broken. But football on Sunday will have the same rating, regardless of the number of channels. Football would fall to pieces."
From sports to the seeds of fox news. Mr Murdoch has charge right of CBS in the NFL. His idea is to build an alternative to the Columbia broadcasting company (CBS) on Sunday evening news magazine 60 minutes. Along with the development of the discussion of the news, murdoch said bigger, fox news, and eventually was born - a seek audience think the mainstream media is too loose niche news channel Folkenflik details how many name and fox news - bill o 'reilly Sean haney and Roger ayers, for example -
Become a firm's network.
, of course, this book into some juicy, fox news. According to the free media supervision and media, the book reveals some shady practices in the early days of the fox news website. According to the report, fox news public relations staff orders flooded pro fox news portals blog comments part of the article. The following are excerpts:
In a blog post, especially fierce battle. Fox pr staff is expected to fight is not just a negative or neutral blog posts, but they are at the foot of the fox. A former employee recalls, using 20 different aliases pro-government fox roar. Another is. Some employees have to buy mobile phones thumb drives, provides wireless broadband connections, can not be traced back to the fox News or News corporation (News Corp) account. Another use AOL dial-up connection, even in an age of widespread broadband access, it will be difficult to find out the reasons for its origin. The old laptop distribution to the network operation. Even slightly below the blog has carried on the review, to ensure that there is no requirement to selected. [Mr Murdoch's world, PG. 67]
According to media, Folkenflik quoted unnamed former fox news 4 employees as the source of his false appraisal practice. Folkenflik said his book to weigh on the murdoch's greatest achievements of modern media, and his influence as well as the media to think the world will expect what like after murdoch.
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